Your First 90 Days As A Promo Distributor

ย A STEP-BY-STEP WORKBOOK ๐Ÿš€

Starting your promo business is exciting! And while it may feel a bit overwhelming, ASIยฎ is here to guide the way. This 90-day plan breaks down exactly what to do, when to do it, and which ASI tools will help you along the way. Follow these steps to build a strong foundation, gain customers, and grow quickly.

Launch your business with confidence and get your first sales fast. ๐Ÿ’ฐ


DAYS 1-30: SET UP YOUR BUSINESS & LEARN THE INDUSTRY ๐Ÿ“š

Key Goals: Get familiar with the promo industry, set up your business, and build your supplier relationships.

Step 1: Join ASI & Unlock Essential Business Tools ๐Ÿ”‘ Sign up for ASI membership to gain access to:

  • ESPยฎ: The #1 product research & sourcing tool. ๐Ÿ”
  • Industry-Leading Supplier Network: Work with reliable, vetted suppliers. โœ…
  • Business Training & Webinars: Learn best practices from industry experts. ๐Ÿง‘โ€๐Ÿซ
  • Customizable Marketing Tools: Build a professional website, email templates, and more. ๐Ÿ’ป
  • Action: Watch ASIโ€™s new member training to get started fast. โšก
  • Action: Set up your ESP account and explore trending products. โœจ
  • Benefit: Joining ASI puts you ahead of the competition โ€“ giving you the tools you need to grow faster! ๐Ÿš€

Step 2: Set Up Your Business Basics ๐Ÿ’ผ

  • Register your business name and domain. ๐Ÿ“
  • Set up a business email (avoid @gmail.com; use your domain). ๐Ÿ“ง
  • Create a simple business plan: Who is your target market? What industries will you sell to? ๐ŸŽฏ
  • Open a business bank account and apply for a resale certificate (if required in your state). ๐Ÿฆ

Step 3: Find & Connect With Reliable Suppliers๐Ÿค

  • Search ESP for suppliers with high ratings and fast shipping. ๐Ÿšš
  • Request samples of products you plan to sell. ๐ŸŽ
  • Introduce yourself to at least 5-10 key suppliers and ask about:
    • Their best-selling products ๐ŸŒŸ
    • Turnaround times โฑ๏ธ
    • Minimum order quantities ๐Ÿ“ฆ
    • Any exclusive ASI member discounts ๐Ÿท๏ธ

DAYS 31-60: BUILD YOUR BRAND & START SELLING ๐Ÿ“ˆ

Key Goals: Establish your online presence, market your business, and secure your first customers.

Step 4: Create Your Website & Online Presence ๐ŸŒ

  • Use ASIโ€™s ESP+ Stores to launch a ready-made e-commerce site. ๐Ÿ›’
  • Upload high-quality product images and descriptions (from ESP). ๐Ÿ“ธ
  • Write a strong About Us and Contact page. โœ๏ธ
  • Set up social media pages (LinkedIn, Facebook, Instagram). ๐Ÿ‘
  • Post at least twice a week with product highlights and industry tips. ๐Ÿ’ก

Step 5: Choose a Niche & Start Prospecting Customers ๐Ÿ—ฃ๏ธ

  • Decide which industry or niche you want to focus on (healthcare, education, real estate, etc.). ๐Ÿฅ๐ŸŽ“๐Ÿ˜๏ธ
  • Build a lead list of at least 50 potential clients in that industry. ๐Ÿ“Š
  • Reach out via email, social media, or networking events. ๐Ÿ‘‹
  • Offer a free consultation or product sample to get a foot in the door. ๐Ÿšช

Step 6: Get Your First Sale! ๐ŸŽ‰

  • Send product quotes using ASIโ€™s ESP Quotes tool. ๐Ÿ“„
  • Explain order minimums, pricing, and branding options clearly. ๐Ÿ’ฒ
  • Offer multiple product options to fit different budgets. Choices!
  • Close the deal and place your first supplier order! ๐Ÿฅณ
  • Tip: ASIโ€™s email marketing tools help you send professional, high-converting outreach emails! ๐Ÿ’Œ

DAYS 61-90: OPTIMIZE & GROW YOUR BUSINESS ๐ŸŒฑ

Key Goals: Optimize your processes, expand your client base, and drive repeat business.

Step 7: Deliver Orders & Get Client Feedback ๐ŸŒŸ

  • Track all orders carefully and update customers on delivery times. ๐Ÿ“ฆโžก๏ธ๐Ÿ 
  • Follow up after delivery to ensure satisfaction. ๐Ÿ˜Š
  • Ask for a testimonial or referral if theyโ€™re happy with the product. โญ

Step 8: Automate & Streamline Your Sales Process โš™๏ธ

  • Use ASIโ€™s CRM tools to manage leads and customers. ๐Ÿง‘โ€๐Ÿ’ป
  • Set up email templates for quick responses. ๐Ÿ’จ
  • Plan a monthly email newsletter featuring new product trends. ๐Ÿ“ฐ
  • Post regularly on social media to stay visible. ๐Ÿ‘€

Step 9: Expand Your Client Base & Offer Custom Packages ๐ŸŽ

  • Upsell branded product bundles (e.g., trade show kits, employee welcome boxes). ๐Ÿ›๏ธ
  • Run a limited-time promotion for repeat customers. ๐Ÿ’–
  • Start networking at local events and trade shows to meet new leads. ๐Ÿค

Stick to this plan, and by Day 90, youโ€™ll have a running promo business with repeat customers! ๐Ÿ†


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JOIN ASI TODAY and start your promo business the right way! โœจ